How to create a referral campaign that doesn’t suck – Part 3

This post is Part 2 of a series. Read here PART 1 and PART 2. You made it. Your successful campaign has come to an end. Now it’s time to reward your winner(s) and.. celebrate 😊 👉 Step 1: Closing the campaign This sounds obvious, and it is! When your campaign is ov…

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How to create a referral campaign that doesn’t suck – Part 2

This post is Part 2 of a series. Read here PART 1. Preparing for the launch of your campaign was only half of the job. The other half is to generate subscribers and keep them engaged. 👉 Step 1: Drive traffic to your page The most important thing after you setup your campa…

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How to create a referral campaign that doesn’t suck – Part 1

Most referral campaigns suck. The majority of them don’t achieve virality and die out pretty quickly. But the ones that succeed achieve incredible growth and crazy numbers. Why? There are many factors that determine the success of a campaign, but one stands out loudly. The key to…

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Rob’s actionable guide to a 43% email open rate

It’s been 142 days since I’ve written. For the past few months I’ve been learning how to launch a SaaS startup correctly. I’ll write a separate guide about this in a future post. Right now, I wanted to get something off my mind: how to write an email. You don’t need to do everyth…

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We Analyzed 3.6 Million Emails. Here are 5 Best Practices for Referral Marketing Campaigns

The other day we decided to analyze the number of emails generated by Maître: 3.6 million! To be precise: 3,691,345. This is how many leads our customers have generated globally with Maître. That is a lot of data-points. I can’t stress enough how big this number looked just…

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Growth Hacking: Real Life Marketing Strategy Examples you can use

Introduction [Marketing Strategy Examples] Real life Marketing Strategy Examples for the 21st-century Growth orientated businesses (That’s everyone right?!). At Maitre we’ve been inspired by Traction and the bulls eye framework. 2 years old now and is timeless. Targeting Bl…

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Maître Academy: Increase Your Click Through Rates (CTR) On Tweets

The Viral Referral game is a simple one: you want every person to invite one or more persons. This is what people refer to as your “viral coefficient“. If you achieve a coefficient greater than 1 (i.e every person invites one or more), this leads to exponential growth…

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Case Studies: How to Get The Most Out of Maître

Maître is a powerful viral growth hacking tool if used right. Some of our clients have had referral growth upwards of 60%, others less. It’s our job to make sure everyone uses Maître to its full potential. Let’s get looking. Use Maître to offer an exclusive reward Thi…

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